Enter the Void

Hi everyone,

This clip is from the movie Enter the Void, by Gaspar Noe. To find the video, scroll to near the bottom of the page; it's number six in the rankings. It's both concrete and abstract, which I thought would give you guys the opportunity to be creative with your interpretations. Here are a few questions to get your thinking started.

There are many different locations featured here. Why does Noe pick the ones he does?

What about the soundtrack? Was it chosen for the video, or was the video chosen to fit the song? How does the answer affect the song's rhetoric?

The nudity here is pretty hard to ignore. Why show it in this way?

And what about all the abstract graphics? The director could have chosen any kind of "trippy" graphics. Why these?

Lastly, let's think about the word 'trippy' for a moment. Is this video 'trippy'? If so, why? What specific aesthetic choices help create this effect? Why might Noe have made these choices?

Enter the Void

Week6: anti smoking ad

http://www.youtube.com/watch?v=3bkZyBNnCvo
Here is an anti-smoking advertisement. What rhetoric method is used in this ad? Do you think this advertisement is effective and persuasive?

Week 6: Anti Drug Ad

http://www2.mcsaatchi.com/images/news/Nacada.jpg

This here is obviously a drug advertisement. How is rhetoric in this message used to elicit different feelings in people? What is the rhetoric trying to show people about drug use? and how? Lastly, do you think this ad would be successful at all if used in US advertising, why or why not? 

Week 5 Anti Prohibition Ad

This is an image of American gangsters from the 1920s, along with a question and a sentence.  It is a very short argument but it can't be denied that one is made.

In what ways does this ad use commonplace imagery to prove its point?  Does it help or hurt its argument?  Does the vagueness of the argument help?

Week 5 Michael Phelps Marijuana Ad

Found via Google Images.

This advertisement shows Michael Phelps smoking marijuana and states that he not only has been successful, but is still healthy even while smoking marijuana. This ad is obviously a pro-marijuana advertisement. What element of this ad is most powerful in supporting the pro-marijuana argument? What effect do the facts at the top of the page have on the viewer? Also, the author chose to use a very popular figure in Michael Phelps as the center point of the ad. What effect does this have on the viewer in terms of thinking marijuana is positive over an advertisement with a random, generic person?

Week 5: Anti-Drug Ad

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgj_AfA5cq4xJwc5839J-Qn9DSS27Jsdm-a5XTDOsuVACKQGaUIuwqTdvXwt8tyOsqyeqSccoeq66jnI5bDxNnRTlfNoI6mU7d12OlmZDSGUd6gSNQVASCEFhiD0Kn5dg06M6obqm21IyU/s1600/best_ad_campaigns28.jpg

The post I selected was an image for an anti-meth ad. The ad features two men tying down an older man and the text reads "Beating an old man for money isn't normal. But on meth it is.". The models in this ad seem to be younger aged, especially the one on the right in my opinion. Do you think the models are portrayed to be young for a reason? Why are all of the actors in this ad men? Do you think the photographer did this on purpose? Is there a reason that the text is white on a dark background? Do you think the text was placed in the middle of the ad for a specific reason?

Week 5: Anti-drug Poster

This Anti-drug poster I found via Bing. In this poster, we can tell the huge contrast of the baby between the two pictures. What rhetorical methods does the creator use? Do you think they are effective? In what ways does the creator of the poster use color effects to persuade? What is significant about those choices? Do you think this poster persuasive?

Week 4: Drugfree.org Commercial

http://www.youtube.com/watch?v=ksGNZ9mEzzQ

This is a tv advertisement for Drugfree.org about the relationship between a drug using teen and his parent.

What is this advertisement trying to say about the relationship between the teen and his dad?  Is this an effective way to reduce teen drug use?

Week4 Anti-drug commercial

This is an anti-drug commercial which is i found in Google. The words this advertisement give immediately moves me, make me empathized with the author. The advertisement tells audience something under the image, like the happiness from family before use drug, the painful and scare the teller fell now. What else you can feel from that image? What kind of compare you can get from that commercial? Is it an useful advertisement for anti-drug?

Week 4: Drugs....the biggest lie ever.

http://www.youtube.com/watch?v=Rnum2n1Z-kw

This video is a anti-drug commercial that founded in youtube. In the video, a drug user uses many flashbacks to tell the viewers about the reason why he began to use drugs. Unlike other commercials just telling people about the harm of drugs,this video focus on the reasons that lead people to use drugs. What rhetorical ways did the creator use to persuade viewers? Are they effective? Why did the creator say “drugs..the biggest lie ever”?

Week 4: Anti-Drug Advertisement

Found via google images. This advertisement takes a stance of anti-smoking. It what ways does this ad show it's stance against smoking? What audience is the ad trying to reach? How does this ad persuade it's intended audience?

Week 4: 70's Anti-Drug Ad

This is an anti-drug ad from the 70's. How does the creator of this ad use social status to convince the viewer not to use drugs? Who is this advertisement geared towards? Are the tactics used in this advertisement still relevant today?

Week 3: The Effects of Crystal Meth

http://www.youtube.com/watch?v=GS8XY4GMnJk

This video shows the negative effects of the use of crystal meth. It a before and after picture of meth users. How is the film maker using rhetorical devices in this video? Why do you think the film maker chose this music to accompany his video? By showing the physical effects, do you think that this video will appeal more to men or women?

week 3: the poster of drug abuse

Actually, I found this picture on Google Image, this is the picture of drug abuse. I was deeply impressed by this picture because of the dark background, the eye contact of these two children and some words on the right. The strong comparison indicated the negative effects of drug abuse.

Week 2: Anti- drug video (brain snorting)

https://www.youtube.com/watch?v=pVRO_a6pQB8&oref=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DpVRO_a6pQB8&has_verified=1

This is an anti-drug video from CareNZ.  Why do you think CareNZ chose the rhetorical strategies they did to portray the use of drugs? Do you think they are successful in doing so? Are such graphic images necessary to get their point across? How does the club setting, dark lighting, and eerie music effect the audience’s experience? 

Week 2: Video Game Anti-Drug Ad

This advertisement comes from an anti-drug website called theantidrug.com. It portrays the hand of an overdose victim and several drugs next to it. The poster is meant to resemble the screen of a video game.
What is the intended audience of this advertisement? Why do you think the creator of this ad chose to use a video game theme?

Week 2: Montana Meth Project Ad

http://www.readplatform.com/uploads/2009/05/antidrug2.jpg

This is an advertisement from the Montana Meth Project.  The message about the effects of meth on sex is clearly shown in this advertisement.  What do you think the creators of this advertisement are saying about meth in general?  Do you think that there is a message in this ad that concerns the differences between men and women?  How does this image and statement portray sex and the connection to meth?  What tools did the creators of this ad use to make a negative image of using meth?

Week 2: "Nice People Take Drugs" ad

Ad and article
A lot of mass produced ads throughout the US take a negative stance on drugs, however, in places such as London, pro drug use ads are becoming more widespread.  Specifically, there are new ads being posted on public buses claiming that "nice people take drugs".  The justification behind this ad, from the view of its publishers, is that everyone, including US presidents and other authority figures, have used or regularly use drugs.  Do you believe the creators of this ad used shock value in their statement?  How do you think they want the public to respond to their ad and why do you think they chose the genre of a billboard?  Do you think they chose a plain, bold ad for any specific reason?  Finally, how do you believe, if at all, this ad was created to persuade the people of London?

Week 2 drug prevention advertisement

http://www.youtube.com/watch?v=9zsvYL2n84I

This advertisement comes from the Government of Canada, and is aimed towards parents helping prevent drug use by their children.  The first thing that stood out to me here was the beginning of the ad, where they referred to the street names of these drugs, a "language."  What were they implying by giving it this title?  The next thing I noticed was the extremely young age of the children used in the ad, was this on purpose?  Do parents need to start worrying about drug use by their elementary aged children?  Lastly, this ad is clearly directed towards parents, and their role in preventing drug use, but it does not address the severity of the current issues at hand.  Is it more important to fight what is already out there, or to prevent it from spreading?  What roles do parents play in drug prevention? What role does the government play?  Lastly, who is the most pressure on to prevent drug use, the children themselves? Their parents? Local and national authorities?  Some additional things to ponder, in what way does this ad place the responsibility and pressure on their target market, parents?  How does this ad support the main point of, prevention and intervention is necessary, regardless of age?

Week 1: Anti-Bath salts navy ad

http://images.huffingtonpost.com/2013-01-05-navyposter.jpg

Week 1: anti-drug (cocaine) ad

https://www.youtube.com/watch?v=2Dk5YgbA1IM

This is a anti-drug public service announcement about cocaine from drugfreeworld.org.
What techniques did drugfreeworld.org use to portray their message about drugs?  What are some examples of pathos, ethos, and/or logos in this video?  Do you think that the ad accurately and successfully showed the cons of drug use?

Week 1: Marijuana Legalization

http://www.whitehouse.gov/ondcp/ondcp-fact-sheets/marijuana-legalization

In this article the author states consequences to the possible legalization of marijuana without mentioning benefits, if any.  What do you think the author is trying to make us believe? What techniques does he use to make his point seem valid to the audience?

Week 1 - Throat Cancer

Here is the video for discussion

When we had the first reading assignment, the video above was suggested from one of the youtube videos that we had to watch. I don’t want to spoil it for you guys so I won’t go into the contents, but be aware that it might not be the most pleasant video to watch. I apologize if it’s not.

Something to ponder while watching the video: What techniques (ways) did the creator of the video use to deliver their message? Was any of the techniques effective? What do you think is their intention(s) of making this video? 

Group 5 Pedegree Dog Food Ad

Pedegree Dog Food Ad

Thiis Pedegree Dog Food advertisement is a good example of pathos because it really appeals to the sadder emotions. The creators of the ad used a sad photo of a dog in a pound and provided a story that is supposed to make the audience feel bad for the dog. This is also supposed to encourage the reader to buy Pedegree dog food so they can help prevent similar situations for other dogs. 

ASPCA Commercial Group 2

ASPCA commercial

This ASPC commercial is a good example of pathos because it makes an attempt at trying to gain sympathy from the viewers of the commercial. They show the most severely injured animals and state that thousands of animals are adopted but thousands more are left without help. The commercial is attempting to try to get the viewers to consider rescuing these animals and to also be more aware of animal abuse. The commercial tries to get the viewers to believe that they're obligated to help the animals by showing how helpless they are.

Adderall Pathos Example Group 4

This image uses dark coloration and a picture of hands white-knuckling prison bars. These are used to promote fear of using adderall illegally.

nyquil ad

http://www.google.com/imgres?imgurl=http://files.coloribus.com/files/adsarchive/part_1355/13558805/file/vicks-nyquil-joe-sleepers-small-58774.jpg&imgrefurl=http://www.advertolog.com/nyquil/print-outdoor/joe-sleepers-13558805/&h=846&w=600&sz=82&tbnid=PM6JG6TGW59LjM:&tbnh=90&tbnw=64&prev=/search%3Fq%3Dvicks%2Bnyquil%2Bad%26tbm%3Disch%26tbo%3Du&zoom=1&q=vicks+nyquil+ad&usg=__Gcil680Uy9qOfgaMQbEj9SIua5o=&docid=YX4VHOU2soYi0M&hl=en&sa=X&ei=gWQJUdr1D7DKyQHUm4DYDw&ved=0CDoQ9QEwAA&dur=1713

This is a good example of pathos because appealing to the emotion of being fatigue is a common occurrence in many people lives. In the ad, the man is sleeping and he looks like he is in a deep sleep. With doing this, it shows that sleep will be great with the medicine, thus people who are sick or having trouble sleeping would be very appealed to this. Also, having a dull environment shows to show that nothing is bothersome during the sleep. The portrayal of a great sleep with  this medicine helps promote this as very successful. 

pathos group 3

This is a good example of our class topic, drug use and abuse, because nicotine is one of the most used drugs in the world.  When we see this picture, we feel bad for the smoker because of what has been made of her body, and the deterioration that has occurred to her.  But on the other hand, she made the decision herself to smoke, so this is no ones fault but her own, and the power of the drug.  The author of the picture wants you to see the reality of what can happen if you smoke.

ASPCA Puppy Advertisement -- Group 1

http://blog.lib.umn.edu/meyer769/psy_1001/Untitled.png

         The ASPCA is using a sad and cute looking puppy to make the audience feel sympathetic towards the animal. They want you to donate money to their organization to help the animals, they fail to convey any form of logos or ethos in the ad. The attention grabber is the raw emotion from the puppy looking at the viewer in the eyes, this conveys good pathos.