Sunday, February 24, 2013

Week 4: Drugfree.org Commercial

http://www.youtube.com/watch?v=ksGNZ9mEzzQ

This is a tv advertisement for Drugfree.org about the relationship between a drug using teen and his parent.

What is this advertisement trying to say about the relationship between the teen and his dad?  Is this an effective way to reduce teen drug use?

Week4 Anti-drug commercial


This is an anti-drug commercial which is i found in Google. The words this advertisement give immediately moves me, make me empathized with the author. The advertisement tells audience something under the image, like the happiness from family before use drug, the painful and scare the teller fell now. What else you can feel from that image? What kind of compare you can get from that commercial? Is it an useful advertisement for anti-drug?

Week 4: Drugs....the biggest lie ever.

http://www.youtube.com/watch?v=Rnum2n1Z-kw

This video is a anti-drug commercial that founded in youtube. In the video, a drug user uses many flashbacks to tell the viewers about the reason why he began to use drugs. Unlike other commercials just telling people about the harm of drugs,this video focus on the reasons that lead people to use drugs. What rhetorical ways did the creator use to persuade viewers? Are they effective? Why did the creator say “drugs..the biggest lie ever”?

Saturday, February 23, 2013

Week 4: Anti-Drug Advertisement

Found via google images. This advertisement takes a stance of anti-smoking. It what ways does this ad show it's stance against smoking? What audience is the ad trying to reach? How does this ad persuade it's intended audience?

Week 4: 70's Anti-Drug Ad


This is an anti-drug ad from the 70's. How does the creator of this ad use social status to convince the viewer not to use drugs? Who is this advertisement geared towards? Are the tactics used in this advertisement still relevant today?

Sunday, February 17, 2013

Week 3: The Effects of Crystal Meth

http://www.youtube.com/watch?v=GS8XY4GMnJk

This video shows the negative effects of the use of crystal meth. It a before and after picture of meth users. How is the film maker using rhetorical devices in this video? Why do you think the film maker chose this music to accompany his video? By showing the physical effects, do you think that this video will appeal more to men or women?

Saturday, February 16, 2013

week 3: the poster of drug abuse

Actually, I found this picture on Google Image, this is the picture of drug abuse. I was deeply impressed by this picture because of the dark background, the eye contact of these two children and some words on the right. The strong comparison indicated the negative effects of drug abuse.

Sunday, February 10, 2013

Week 2: Anti- drug video (brain snorting)



This is an anti-drug video from CareNZ.  Why do you think CareNZ chose the rhetorical strategies they did to portray the use of drugs? Do you think they are successful in doing so? Are such graphic images necessary to get their point across? How does the club setting, dark lighting, and eerie music effect the audience’s experience? 

Week 2: Video Game Anti-Drug Ad

This advertisement comes from an anti-drug website called theantidrug.com. It portrays the hand of an overdose victim and several drugs next to it. The poster is meant to resemble the screen of a video game.
What is the intended audience of this advertisement? Why do you think the creator of this ad chose to use a video game theme?

Week 2: Montana Meth Project Ad

http://www.readplatform.com/uploads/2009/05/antidrug2.jpg

This is an advertisement from the Montana Meth Project.  The message about the effects of meth on sex is clearly shown in this advertisement.  What do you think the creators of this advertisement are saying about meth in general?  Do you think that there is a message in this ad that concerns the differences between men and women?  How does this image and statement portray sex and the connection to meth?  What tools did the creators of this ad use to make a negative image of using meth?

Week 2: "Nice People Take Drugs" ad

Ad and article
A lot of mass produced ads throughout the US take a negative stance on drugs, however, in places such as London, pro drug use ads are becoming more widespread.  Specifically, there are new ads being posted on public buses claiming that "nice people take drugs".  The justification behind this ad, from the view of its publishers, is that everyone, including US presidents and other authority figures, have used or regularly use drugs.  Do you believe the creators of this ad used shock value in their statement?  How do you think they want the public to respond to their ad and why do you think they chose the genre of a billboard?  Do you think they chose a plain, bold ad for any specific reason?  Finally, how do you believe, if at all, this ad was created to persuade the people of London?

Friday, February 8, 2013

Week 2 drug prevention advertisement


http://www.youtube.com/watch?v=9zsvYL2n84I

This advertisement comes from the Government of Canada, and is aimed towards parents helping prevent drug use by their children.  The first thing that stood out to me here was the beginning of the ad, where they referred to the street names of these drugs, a "language."  What were they implying by giving it this title?  The next thing I noticed was the extremely young age of the children used in the ad, was this on purpose?  Do parents need to start worrying about drug use by their elementary aged children?  Lastly, this ad is clearly directed towards parents, and their role in preventing drug use, but it does not address the severity of the current issues at hand.  Is it more important to fight what is already out there, or to prevent it from spreading?  What roles do parents play in drug prevention? What role does the government play?  Lastly, who is the most pressure on to prevent drug use, the children themselves? Their parents? Local and national authorities?  Some additional things to ponder, in what way does this ad place the responsibility and pressure on their target market, parents?  How does this ad support the main point of, prevention and intervention is necessary, regardless of age?

Monday, February 4, 2013

Sunday, February 3, 2013

Week 1: anti-drug (cocaine) ad

https://www.youtube.com/watch?v=2Dk5YgbA1IM

This is a anti-drug public service announcement about cocaine from drugfreeworld.org.
What techniques did drugfreeworld.org use to portray their message about drugs?  What are some examples of pathos, ethos, and/or logos in this video?  Do you think that the ad accurately and successfully showed the cons of drug use?

Week 1: Marijuana Legalization

http://www.whitehouse.gov/ondcp/ondcp-fact-sheets/marijuana-legalization

In this article the author states consequences to the possible legalization of marijuana without mentioning benefits, if any.  What do you think the author is trying to make us believe? What techniques does he use to make his point seem valid to the audience?

Week 1 - Throat Cancer



When we had the first reading assignment, the video above was suggested from one of the youtube videos that we had to watch. I don’t want to spoil it for you guys so I won’t go into the contents, but be aware that it might not be the most pleasant video to watch. I apologize if it’s not.

Something to ponder while watching the video: What techniques (ways) did the creator of the video use to deliver their message? Was any of the techniques effective? What do you think is their intention(s) of making this video?